December round-up
It’s done, what a year and what a great 31 days to finish. Alcohol free for a month! It was twelve months living at my…
It’s done, what a year and what a great 31 days to finish. Alcohol free for a month! It was twelve months living at my…
27 days of magic – 3 days broken. Started the month on the Press Gazette podcast talking about the state of media. Quick change before departing…
What an amazing month, it started brilliantly with Arsenal beating Spurs and Liverpool, and still top of the league. Five flights, saw Nashville twice. Worked…
Another rollercoaster month, so many highlights, three outstanding keynote talks, helped start 13 new companies with Babson College and Project10K kudos to Jared Yellin for the vision, had an…
August the slowest month of the year, so they say – not at ReachTV and Ink – we are travel media. We make magic happen whatever the month,…
Another month passes by. It’s July it’s slow, not much going on. Well that’s not true, it was our best performing month of the year.…
After an eventful five months it was nice to slow down the pace. The leadership team spent three days in a bunker planning the final…
Today I told my team, the next 7 months will be the best we have ever seen. The magic is back Ink – we are…
After eight weeks away, I’ve finally landed home in London. I promised myself and my teams that 2022 will be the greatest year for all…
Another 31 days passed us by that’s 90 days gone. I’m not sure if I used them well, I did see the frigging pyramids, haggled…
Another 28 days has passed us by. What have you achieved in your first 59 days. How many resolutions have you broken already? I’m not…
As we bounce back into 2022 I remain grateful to all those that supported me through the last two years. Every time I had a…
It’s humbling for a boy who didn’t go to university to be asked to talk about SALES to those choosing to study the subject. There…
I thought it would be useful to highlight the value of this wonderful audience, that Ink have had the pleasure of inspiring over the last…
I think I am going to start a new category of business, it’s called the Benjamin Button Business model. You start with a market leading…
I’ve been a bit quiet for six weeks, mainly because I have been lucky enough to spend it in a US state where the world…
Yesterday was an interesting day and I felt inspired. It’s getting close to the end of the year and most of us are thinking about…
Over the last six weeks, I set out to prove there was an alternative view to the one that was being peddled by the world…
Amongst the celebrations of Liverpools win of the premier league, I think a really interesting observation has been missed. Frank Lampard’s home-grown young team beat…
If there’s one thing that’s certain about the travel industry right now, it’s that there is no certainty anywhere. Not a jot. No one really…
When the market comes back – as it will – how can you make sure visitors choose your destination, airline or hotel as their first choice? By…
We didn’t choose these circumstances; we are choosing how we respond to them. It’s my second week working from my new office, the kids are…
Trust is built on telling the truth, not just telling people what they want to hear Right now, people are worried by panic driven headlines.…
It dawned on me this morning, that my day yesterday is how a business executive consumes media. I started the day at The World Trade…
Dear Bo Sacks I love reading your daily emails. Why the hell are they so depressing right now. Why is everyone talking things down. Why…
The Sky has no limits… We very much enjoy working with the “world’s local bank” HSBC, but we love them a whole lot more right…
As the 45th president of the United States throws the news media in to its daily tail and head spin, it has been interesting to…
If imitation is indeed the sincerest form of flattery (Oscar Wilde), then we have just received the biggest uplifting windy blow of positive smoke the…
It was recently announced in the news that a Japanese firm is about to buy the job search site Glassdoor. It raises the legitimate question, do…
2017 was Ink’s best year – so how will we keep surfing that positive wave in 2018? They say that a rising tide raises all…
The Royal Wedding: Is most definitely “for better and not worse and for richer and not poorer – The Magic of Meghan Markle ” As the world’s…
To be innovative, we can’t merely look and mimic what others have done before. The whole idea of blazing a new path is that there…
How many companies today actually talk the talk and walk the walk? We hear about organizations giving back, the rise of CSR and the fashion of stimulating staff to…
What inflight magazines can do for the property business… Taking a cheeky peek in a foreign estate agent’s window is something we’ve all done on…
Take a look around most Scandinavian airports early on a Saturday morning any time between August and May and you’ll likely see a group of…
Germans love to travel so much, they even invented a word for it… (Click here if you would like to read a German version of this…
Question: what do the world’s biggest airlines, ice cream manufacturers and Mungo Jerry’s accountants have in common? Answer: they all love the summertime. Me too. Summer 2017…
Nine months on and long overdue, it’s time to address the dreaded “b” word. No, not “blue passports” (although you’re pretty close). I mean of…
What is fake news? Now something of a buzzword, fake news has become a catch-all phrase to describe fictitious content claiming to be real, reliable…
Remember the good old days when companies had to turn a profit before Wall Street would touch them? Sometimes I wonder whether “The Wizard…
Well…how bad can the news get for “targeted” digital advertising? I don’t think it can get much worse than having to inform a brand that,…
Instant gratification is in fashion and seems to be what everyone wants, or even demands. A recent university study found that 50% of YOUTUBE users would…
In today’s world, it’s the norm to be distracted by eye-catching, witty and sense- assaulting ad campaigns. Advertisers have been programmed in recent years to…
January marked the launch of our new magazine for SilkAir in Singapore – a beautiful airline that is known for being Asia’s best regional airline. SilkAir is…
Inflight audiences offer unique consumer engagement: Away from the distractions of their emails and mobiles, passengers are free to truly absorb themselves in the content…
We are giving advertisers a journey to remember. Do you want the most effective advertising for your brand? Read on… At Ink, we love telling…
I was recently asked to speak at the New York Times travel show event and, whilst writing my presentation, I soon realised that the growing…
There is a chilly wind of discontent and unhappiness around so many of the world’s news outlets today; I feel it’s time to split the…
In the last 10 years, we’ve all come across a media expert claiming that: “Print is dead!” Once upon a time, we may well have…
Why would you want to hike across 55 miles of sand and rocks you may ask? Well, the answer is simple. It wasn’t just about…
As the UK’s magazine circulation figures for the first half of this year are published, the media trade press is understandably – and correctly – awash…
Have you noticed that some of the world’s biggest brands are visible and investing in travel media? Ever wondered why? Well, the answer is really…
I imagine most publishers approach ABC day the same way that Vince Vaughn reads his film reviews. Dutifully, but with a gnawing sense of resignation.…
This is the concluding post from the talk titled Print Still Matters, at the 2016 New York Times Travel Show. If you haven’t already, read Part 1 to see…
Last week, I was invited to speak at the 2016 New York Times Travel Show about whether print still matters. So it won’t surprise you to learn that…
When you think about winter travels – your mind may conjure up a blissful image of log cabins, a snowy mountaintop, a chairlift and some…
The key aviation industry bodies in the USA are projecting that 25.3 million passengers will travel globally on USA airlines in the next few days…
Since January, we have been running a social media programme with United Hemispheres Magazine. The premise is disarmingly simple: each month, the editor invites readers…
Would you like to know the Psychological secret to advertising that will see your sales numbers rocket? Bit of a silly question really; of course…
Concluding my series of blogs on Reinventing Travel Media, I uncover what new technology and social media mean for the future of travel media. If you haven’t…
Welcome the 2nd installment of my blog series on Reinventing Travel Media. If you haven’t already read Part 1, to see my review on where we are today. In…
Recently I was lucky enough to be invited to speak at the New York Times Travel show on the future of travel media. As the world’s leading…
The modern marketer has an embarrassment of choice when it comes to reaching their ideal customer: from traditional media like newsstand magazines, newspapers and direct…